Air Jordan 10 Carpet Customer Service

Uncategorized | Posted by Kayla Castro
Mar 19 2015

Your business can become a magnet for attracting great customers. Your ideal customers: the ones who are happy, who spend a lot of money with your company, who return over and over again. Who’s your ideal customer and how do you attract them to your store?

To “roll out the red carpet” means “to give a grand welcome to an important guest”, according to TheFreeDictionary’s idioms reference. So how do you give your guest (customer) a very warm, special welcome? Whether you have a brick and mortar operation or a virtual presence, you can use these techniques to raise your level of customer service.

Treat customers like royalty. Make them feel special. As far as each customer is concerned, he or she is your 1 focus. Each customer should feel special, important. Visualize a king or queen crown Air Jordan 10 on your customers, and treat them like royalty. Have a grateful attitude towards each person. If you were a customer at your business, how would you feel about the way you’re being treated? Measure your success by hiring a mystery shopper (or perhaps you can be the mystery shopper!).

Begin at the top. Model superior customer service by your actions and your attitude. Pitch in and help out with customers periodically, answering the phone or assisting customers in person. Demonstrate how to speak to customers, and Air Jordan Fusion 5 how to honor them. Your staff will learn more from observing you than from any procedure manual or training course.

All staff must be vested in the success of customers. Don’t you hate when you walk into a grocery store and the staff members are chatting with each other, socializing or discussing when to take their lunch breaks? It’s easy to figure out which companies live by their Air Jordan 20s service philosophies, and which don’t. Require that your staff give each customer their 100% undivided attention. Show your staff how they benefit by discussing how customers pay their paychecks! And how satisfied, repeat customers can keep them employed.

Think “customer benefit”. Customers ask WIIFM (what’s in it for me?), either verbally Air Jordan Women Size or subconsciously. Put yourself in their shoes; ask yourself what you would want if you were a customer at your business. Why would a customer shop with you? What do you have that they need? They want? Others don’t have? If you can provide a visible, tangible benefit that customers can leave with, they will be happy.

When things go wrong, apologize and fix it. Remember that emotions are stronger than facts. Roll out the red carpet means that your customer is always right, even when you think they’re wrong. They are paying your bills! So instead of getting defensive, train your staff to be apologetic and say “I’m so sorry”. Then the next question should be, “What can we do to make it right?” Allow your customer to tell you what they expect. And LISTEN. By responding to their needs and satisfying your customers, you’ll win friends for life!

Ask for feedback. How do you to gauge your success rate? Surveys and suggestion boxes are the best way to determine if customers are happy (or not). Take these opportunities to discover what customers need that you can offer. They may have ideas that you’ve never thought of, which you can easily use to improve your level of service.

Give them reasons to come back. Provide incentives and bonuses to reward customer loyalty. Have a fun and exciting atmosphere that beckons them back over and over again. Encourage customers with rewards cards, special coupons, offers in the mail (or email), gifts with purchases and other exciting incentives. Surprise them, keep them wondering and coming Air Jordan 7s back for more.

What do customers (including past and prospective) think about your store? What type of reputation are you known for in your community (either neighborhood or online)? Ask and find out.

Attracting and retaining the best customers is your main job. Your company exists for no other reason than to serve your customers. Realizing that your company stays profitable only by selling your product to customers, treat them like kings and queens.

Nike Air Foamposite One ranked Bolingbrook in Nike Tournament of Champions

Uncategorized | Posted by Kayla Castro
Mar 19 2015

Back to Main MenuWeather HomeToday Forecast5 Day ForecastSchool Event ClosuresBack to Main Nike Air Foamposite One MenuCrime Safety HomePolice BlotterReported CrimesCity of SyracuseNorth Suburbs Oswego CountyEast Suburbs Madison CountyWest Suburbs Cayuga CountyCNY TrafficBack to Main MenuPhotos HomePhoto EssaysBuy Photo ReprintsYour PhotosBack to Main MenuVideos HomeNews VideosSports VideosHigh School Sports VideosEntertainment VideosLiving VideosSenior Brittany Paul nailed a tiebreaking 3 pointer with 2.1 seconds remaining to lift the Cicero North Syracuse girls basketball team to a 43 Air Jordan 9s 40 upset win over Bolingbrook (Ill.) on the first day of play in the Nike Tournament of Champions Monday in Chandler, Ariz.Breanna Stewart scored 15 points for the Northstars, while Paul added 10, eight in the fourth quarter.Bolingbrook was No. 1 in USA Today’s national rankings, No. C NS is ranked No. 14 by USA Today, No. 24 by ESPN.The game was a matchup of two highly touted Connecticut recruits, with C NS’s Breanna Stewart Air Jordan 10s and Bolingbrook’s Morgan Tuck both set to play their college ball for the Air Jordan 18s Huskies. Compounding the dim outlook was an opening round matchup with Bolingbrook, the defending Illinois state Air Jordan 5s champion, which is playing in its fourth consecutive TOC. But with the No. 1 player in the country on its side, the small community team from upstate New York has a chance in every game.Oddly, it wasn’t ESPN HoopGurlz’s top ranked senior, Breanna Stewart (Connecticut), who offered up the late game heroics. Instead the fourth quarter belonged to Brittany Paul. The 5 foot 9 senior scored eight of her 10 points in the final period, none bigger than her last shot.

Education and Trust

Uncategorized | Posted by Kayla Castro
Mar 04 2015


“The authority of those who teach is very often a hindrance to those who wish to learn.” Michel de Montaigne, “On the Education of Children”

We try to strike a delicate balance in teaching you how to do CrossFit. Much of what we do could be considered techne, which is “craft”. We are trying to get you do “do” CrossFit well.

We don’t spend a lot of time on episteme, or “justified true belief.” You either want to be there or you don’t. If you do, we are going to get you to spend as much time as possible on the art of CrossFit. And we’re also going to try to let you explore CrossFit in a way that excites and interests you.

Much of my coaching cues as I’ve become more experienced in coaching end with “let me know if that’s better or worse.” Meaning, “did you get more weight”, “did you go faster”, “did it feel more comfortable?”

If the answer to those questions is yes, than maybe what I told you is good for you. If not, than we need to try something else. My skepticism of both my doctrinal beliefs, or episteme, and my specific coaching cues has grown rather than lessened over my now six and a half years of coaching CrossFit as a full time job.

I’ve seen a lot of stuff work, and a lot of stuff that I thought would work not work. Part of this is the shared experience, between teacher and student, of learning. “The tutor should make his pupil sift everything, and take nothing into his head on simple authority or trust.” We have a wonderful laboratory where we can collectively try new things, practice them, and get accurate measurable, observable, and repeatable data. This is wonderful for me in terms of both learning about human nature and learning about human movement.

The goal of this is the same goal that Montaigne lays out in his education: to be free. I take this to mean, in terms of human movement, free to accomplish whatever task we wish to accomplish or more importantly, that which we need to accomplish. Whether that’s snatching your body weight, running a Spartan Race, losing 15 lbs, or getting a sub-4:00 “Fran”, we hope that we’ve equipped you with the tools to pursue those goals. We also hope that you can go through your day pain free, you can play with your kids, you can pick up a bag of groceries, and you can have some self-confidence in your abilities.

Whatever your goals or necessities, remember to try to have fun while you’re doing it, follow the courses that intrigue and excite you, and don’t believe me unless you have overwhelming evidence that you should.

[Originally posted Potomac CrossFit 150304]

Say It or Be A Fraud

Uncategorized | Posted by Kayla Castro
Feb 25 2015


“If you see fraud and don’t shout fraud, you are a fraud.” -Taleb

Part of what first interested me in Paleo and what honestly continues to interest me most about reading and studying about the diet is the ethical coda above. Gary Taubes was the first person to come on my radar in his article “What If It’s All Been a Big Fat Lie?” in 2002. The biggest eye opener in the piece is not that fat is good for you, but that Ancel Keys and then George McGovern manipulated data and public perceptions in order to get Americans to eat a way that dramatically aided large, government subsidized food companies and caused the death and disease of millions of Americans. Taubes went on to write “Good Calories, Bad Calories” which is a beautifully written book that expands on these themes as well as the good science and bad science done around human nutrition.

The second great body of work and someone who was willing to stand up and say “this is a fraud” is Lierre Keith in her book “The Vegetarian Myth”. Lierre was a vegan for almost 20 years. She accepted the vegan/vegetarian lifestyle and paradigm as a way to be spiritually, physically, and environmentally conscientious. She had noble instincts that led her to this way of life. She said she wanted “…my life to be a battle cry, a war zone, an arrow pointed and loosed into the heart of domination“. But what she found was that while her animus was noble, her means were wrong. She finally concluded, after years of living and preaching this lifestyle, that “The truth is that agriculture is the most destructive thing humans have done to the planet, and more of the same won’t save us.”

I honestly think the eating the Paleo Diet long term is pretty easy, and is summed up neatly in CrossFit’s dietary prescription “Eat meat and vegetables, nuts and seeds, some fruit, little starch and no sugar. Keep intake to levels that will support exercise but not body fat.” But what motivates me far more than abs or Fran times is first, exposing the frauds that are trying to get you to eat “whole wheat” and “fruit sugar” and claiming it’s good for you, and second, destroying the kleptocracy that makes up the US government/food industry hydra that subsidizes harmful foods and places impossible hurdles in front of healthy, natural foods.

[Originally posted Paleo Challenge 150127]


Uncategorized | Posted by Kayla Castro
Feb 24 2015


I set out to write a unique and interesting blog post today about cholesterol, but once I found Robb Wolf’s post, I gave up. This sums it up too nicely for me to even try to compete. The following is reprinted from Robb Wolf’s blog. You can also tune into his Paleo Solution podcast here and purchase his books and ebooks here. Enjoy!

The basics of the diet-heart hypothesis go like this: High cholesterol leads to atherosclerotic plaques that precipitate a clot which can result in a heart attack or stroke. This whole notion grew from a disease called Familial Hypercholesterolemia and subsequent experiments that involved feeding rabbits (herbivores) oxidized cholesterol. These critters do not eat ANY cholesterol so the fact oxidized cholesterol caused problems is not surprising but also completely unhelpful when talking about people.

Anyway, 50 years to failed dietary recommendations to lower cholesterol have done nothing to alleviate the CVD epidemic. In fact, the epidemic is rolling along bigger and badder than ever before. Well This Study was pretty interesting. It indicates that most people who suffer a heart attack have…low cholesterol!

Now, everyone is in a fix to get folks on cholesterol lowering diets and statins to save them, but most heart attacks are in folks with…low cholesterol! Ok, doesn’t make any sense and it completely calls into question the notion that we need to reduce cholesterol levels…but why not give people statins and see how folks do on those. Well, interestingly, statins appear to decrease heart attack rates in people…with low cholesterol.

The mechanism? Possibly a reduction in C-reactive protein (CRP), an indicator of systemic inflammation. Know what else reduces systemic inflammation? A paleo diet which controls insulin levels, removes gut irritating foods, balances omega-3/omega-6 fats. Add some vit-d and consistent good sleep and you have effectively turned off the type of inflammation underlying CVD, cancer and neurodegeneration.
Oh! Then there is the fact low cholesterol increases stroke rates!!
So, just to clarify:

1-Cholesterol supposedly causes CVD, But
2-Most heart attacks are actually occurring in people with low cholesterol, Yet
3-Doctors insist on cholesterol lowering protocols, including statins, Even though,
4-The benefit of statins has nothing to do with cholesterol, but rather it’s mild anti-inflammatory action, Which
5-Can be accomplished with simple dietary modifications and a few inexpensive supplements.
It would be funny if people were not dying from this stuff.

[Originally posted Potomac CrossFit 140120]

The Cure is the Process

Uncategorized | Posted by Kayla Castro
Feb 23 2015


As we approach the end of the Paleo Challenge, I want you to think about unicorns wearing football helmets.

No reason there, but I think wherever you are and whatever you’re doing the idea of a unicorn wearing a football helmet is funny. Obviously, the horn would go through their helmet and they wouldn’t be playing football, because if you have a horn and too much head protection, that’d be dangerous.

Anyway, Irvin D. Yalom is a pretty smart guy sometimes and he has a great quote “The cure is the process.” Yalom is a psychotherapist who is a big proponent of group counseling sessions where individuals simply (or not so simply) discuss their thoughts, feelings and emotions to a group.

What was confusing and enlightening for me when I first got into his work were two things: First, that he had a hard time describing what the end state of therapy was. Second, that a lot of the group dynamics and the patient/therapist relationship had a lot of similarities to CrossFit training and coaching.

Part of this similarity is in describing the goal, or “end state”. I’m a bit obsessed with the idea of “end state”. It’s something that’s drilled into us in the Marine Corps. The task you assign may have to change constantly, which is why we are always drilled to give “task and intent”: what do you want to have happen and what are you planning to accomplish with this?

The end state of Yalom’s methods are described in a variety of ways: “courageous engagement with…life’s predicaments and personal distress”, “claiming our own freedom”, “overcoming existence pain.” I find these descriptions similar to the end state of CrossFit “increased work capacity over broad time and modal domains.” What’s the thing that jumps out at you immediately when you look at all these: they are relative, not absolute.

Secondly, his group therapy techniques and description of the client/patient relationship is pretty similar to what we do in the Paleo Challenge and in CrossFit. So partly because you are getting quasi-kicked out of the nest soon at the end of the Paleo Challenge, I want to equip you with some knowledge bombs that will help you out.

Obviously, you can still ask me questions, but because you won’t have a defined “end state” anymore, e.g., the “Paleo Challenge Finale” on the horizon, I want you to have some tools you can use:

1) Get some Paleo buddies. Folks you can reach out to and hang out with and enjoy some Paleo chow together.
2) Continue to try to get better. Get a little wackier with your food. Try a CSA, buy some new kinds of meat, try some different restaurants. In short: don’t make your diet boring.
3) Ask for help. Coaches and your fellow athletes like helping you. Don’t be afraid to reach out.

[Originally posted Paleo Challenge 150126]

“I’m Shocked, Shocked To Hear There’s Gambling Going On Here!”

Uncategorized | Posted by Kayla Castro
Feb 20 2015


I probably use that line too much. But in the case of what popular “medicine” figures out, it applies.

The Atlantic recently published a story about a rheumatoid arthritis and gut health. The basic gist of this is that, shockingly, ingestion of grains and legumes can cause severe inflammation of the joints.

I’m going to use this word “shocked” one more time: I’m very not shocked that this is taking so long to get traction in the media. It’s really hard to monetize eating real food and very easy to monetize a magic pill or a dramatically subsidized package food (and hence, advertisers). Not easy to monetize pasture raised, beyond organic meats and fresh vegetables.

This tie between grain and legume ingestion and arthritis was written about as far back as 1905 in Weston A. Price’s seminal “Nutrition and Physical Degeneration”: Careful inquiry regarding the presence of arthritis was made in the more isolated groups. We neither saw nor heard of a case in the isolated groups. However, at the point of contact with the foods of modern civilization many cases were found including ten bed-ridden cripples in a series of about twenty Indian homes.

Further, Loren Cordain has been publishing studies at least as far back as 2000 (that was as much googling as I had time for):“Modulation of immune function by dietary lectins in rheumatoid arthritis”, which states that “Despite the almost universal clinical observation that inflammation of the gut is frequently associated with inflammation of the joints and vice versa, the nature of this relationship remains elusive. In the present review, we provide evidence for how the interaction of dietary lectins with enterocytes and lymphocytes may facilitate the translocation of both dietary and gut-derived pathogenic antigens to peripheral tissues, which in turn causes persistent peripheral antigenic stimulation.”

In short, grains and legumes are bad ummmkay.

[Originally posted Paleo Challenge 150121]

Variety is Good

Uncategorized | Posted by Kayla Castro
Feb 19 2015


Come morning
it was as though the songbirds of the valley
had drunk spiced old wine
they winged and warbled so.
And the wild life,
lost drowned in the farthest reaches of the flood,
looked like pulled up bulbs
of wild onion.
-The Muallaqat, Imru al Qays

I was just looking for an excuse to put some IAQ in a paleo blog post, so there you go…..

But it brings us to an idea of “what the fuck do I do with all my time now that I can’t drink!?!?!?!?!?” Great question.

Taleb (and others) talk a lot about changing your scenery. As hunter gatherers, we would have been exposed to different sense stimuli constantly. Variance would have been a constant: temperature, colors, shapes, sounds, tastes. Everything would be changing all the time.

But now what do we do? We get up in the same bed every morning with the same temperature that we set on our wifi enabled thermostat. We drink the same coffee made the same way on our programmable coffee maker. We make the same breakfast, take the same route to work, sit at the same desk every day, and do the same thing.

This is not what we’re designed for. Here’s a couple things you can do to stimulate yourself the way we’re designed to be stimulated:

Play. Don’t care if it’s hop scotch or basketball or water polo or even bridge. Get a group of people together and play (CrossFit should be like this most of the time). Double bonus points for playing music (not listening, go get a recorder and watch some YouTube and get playing!).

Get outside. Realize this is coming from somebody who hates “the outdoors”. As a former Marine, anytime anyone asks me to go camping or hiking, I’m convinced I’m going to walk for three days straight with one MRE and a canteen of water and only sleep for 30 minutes at a time because with only two people we’ll have to set up alternating watches at night and I don’t want to dig a fighting hole. Now they say you don’t need a fighting hole in Great Falls, but I think that’s just what Charlie wants you to think. But you can go camping and shit, it’s probably good for you. Bang. This is pretty self explanatory.

For more on Taleb, getting outside and fun maths!, click here.

[Originally posted Paleo Challenge 150115]

Focus on the Fundamentals

Uncategorized | Posted by Kayla Castro
Feb 18 2015


During the kick off we talked about setting up a “Paleo Framework”, which is very similar to what Andrew talked about on Monday and Tuesday’s posts.

The big system we’re trying to get you to understand is the difference between via negativa (to take away) and via positiva (to add). Lots of folks that join the gym go out and buy new shoes, new workout clothes, etc. While I see this as not necessarily a bad thing because it has a lot to do with tribal identity, which is programmed into us. But where it is bad is that we live in a complex world that we’re not designed for. Constant aerobic stressors (which we talked about during the kick off) are not something we are equipped to deal with, just like we’re not equipped to handle grains, dairy, legumes, and sugar.

So the biggest bang you get for your buck healthwise is not buying supplements or adding volume or drinking kale juice, it is taking things out of your life. As may things as you can handle.

For further reading on this social paradigm, check out Marshal Sahlins’ The Original Affluent Society.

[Originally posted Paleo Challenge “Focus on the Fundamentals”]

Keep Calm and Get Fired Up!

Uncategorized | Posted by Kayla Castro
Feb 17 2015


Love me some Ted Lasso. But the point is that you both need to chill the fuck out about new years resolutions and figure out what motivates you to show up to the gym.

This is a constant puzzle that we try to figure out: how to get people to have fun (and hence keep coming) and how to get them to work hard. Lots of different schools of thoughts on this, but I think a lot of it comes down to the individual. There’s a great piece in the book “From the Horse’s Mouth: Selected Thoughts on Small Unit Leadership” about this very conundrum.

The basic gist is that a Civil War general has three regimental commanding officers, and he knows that to be effective he has to give them each different orders. The first CO has to have everything spelled out to him, and he’ll execute exactly what you want him to do, no more and no less. The second CO hated to be told what to do, he only wanted to be told what the end state needed was and wanted to figure everything else out himself. The third CO had to be told the exact opposite of what the general wanted. The general would frame it something like “Colonel, there’s just no chance that you could take Hill 172 by 1600 on Tuesday, it’s impossible.” The Colonel would then move heaven and earth to prove the general wrong, which is what the general wanted in the first place.

Generally, I think having fun and getting people results is a good start.

Russ Greene had an interesting take on this with respect to a recent T-Nation article:

“Quit trying to make exercise fun” – Dr. John Rusin
“Have fun with it.” – Rich Froning.
Hmmm. To whom to listen?

And I agree, so we try to make class fun, but we also try to tailor the class experience for each individual. I talked about this before in “How To Teach a CrossFit Class.” Our coaches are expected to engage with each client individually and try to address that specific client’s needs on a one-on-one basis. While the group class limits that ability to a degree, with time and commitment on both the coaches’ and athletes’ parts, you should be having fun and seeing progress.

[Originally posted Potomac CrossFit 150114]